Tel: 019 1456 1552

Our experienced optical assistants & Dispensing Optician enjoy spending time with our patients to ensure that you get the best out of your frame choice. You will find that choosing glasses at McGuinness Opticians is a relaxed & enjoyable experience.


We will discuss your needs & requirements so that we can help you choose frames that will suit your personality & lifestyle. We will ensure that you select frames that are suitable for your prescription, fit well, and give you advice on the frame materials.


There is a huge range of frames to choose from to suit all budgets however this does not mean that choosing glasses will be a daunting task. Our experienced team will quickly guide you with their advice to focus on a few frame options to suit you. We have recently introduced a number of new independent frame brands, which we believe stand out in terms of quality & design, to give you a better choice of styles.


Some of our new frame brands include:

A touch of class from one of the world’s leading fashion houses. Since 1952 Givenchy has brought us unrivalled Parisian style worn by celebrities from Audrey Hepburn to Megan Markle. Now you can feel like a celebrity too with Givenchy’s newest range of fabulous eyewear!

Since 1934 Safilo has been merging the tradition of Italian craftsmanship with industrial design and with state of the art technology. They call it Avant-Craft.  Check out the titanium barrel hinges, built to last years... and years!

Beautiful style and design from across the pond! The Kate Spade eyewear collection brings us crisp colour, graphic prints and playful sophistication from the renowned New York fashion designer.

Brazillian designed, incredibly unique &full of flair

Continental chic & colourful designs for men & women, excellent build quality with hidden hinges

Elegant designs from the maker of the UK’s favourite handbag manufacturer

Performance frames which put you in the driving seat with sophisticated design & superb build quality

Featuring excellent quality lightweight Titanium & colourful Fusion ranges

Anton Phillips


a dedicated titanium range from the London designer for men & women which are beautifully traditionally styled

The leading high street brand doesn’t disappoint with it’s fantastic eyewear range

a strong local brand that has stood the test of time. Like its clothing these frames are unique, stylish & durable

Designed with the tradesman in mind, these frames are built for durability, are available in large sizes and look great

Contemporary, stylish and infused with chic sophistication, the Cocoa Mint styles showcase the best of British design.

This collection is enriched with finely crafted details and carefully selected materials, offering contemporary design, colourful and lightweight frames. Bulget is elegance, comfort, and quality.

Seventh Street offers great quality and value in this Italian designed ‘easy to wear’ everyday range of glasses . With some XL fitting styles for men and petite styles for women there is something for everyone.



Kate Spade





Cocoa Mint

Ana Hickmann

Opening Times:

Monday - Thursday 9.00am - 5.30pm,

Friday 9.35 - 5.30,

Saturday 9.00am - 4.30pm

019 1456 1552


33 Westoe Road, South Shields NE33 4LS

© J.McGuinness Opticians 2019